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Learning an instrument the traditional way has its merits, but apps like Simply Piano provide an appealing alternative for a new generation of musicians.
Being able to play the piano is a dream that thousands of people never achieve. Whether due to a lack of time, money or commitment, the reality is that learning an instrument can be a long, expensive and difficult process.
This is something that app developers like JoyTunes are trying to change. The Israel-based software company creates apps that overcome many of the most common barriers that come with learning an instrument.
Through JoyTunes’ popular app Simply Piano, over a million music learners take virtual piano lessons using a method that’s flexible, convenient and affordable. A patented acoustic note recognition engine listens to each user as they play the piano, giving immediate feedback on how the learner can improve.
With such powerful learning technology available on our phones and other devices, there’s potential for millions more people to benefit from learning musical instruments in a way that fits seamlessly into their existing lifestyle.
It begs the question of whether apps such as Simply Piano could eventually replace traditional music teachers as the most common and effective way of learning an instrument.
Understandably, many music teachers disagree with the idea that a piece of technology can effectively replace the human-to-human interaction and years of experience that form a key role in conventional music tutoring.
Yet others are embracing the opportunities to use technology within their own teaching. Another JoyTunes app, Piano Maestro, functions as a tool to help piano teachers deliver more effective and fun lessons, increasing motivation and practice between lessons.
While it’s too early to say for sure whether the role of music teachers will be replaced by app-based learning, there’s no doubt that technology will continue to play a significant role in education over the course of the next decade.
Making music learning accessible to households around the world is the ultimate goal of JoyTunes, so the company has taken care to ensure that its apps are available in multiple languages.
At applingua, we worked with the team behind Simply Piano to localize the app for 10 different language speaking audiences: German, French, Spanish, Italian, Russian, Korean, Brazilian Portuguese, Traditional Chinese and Simplified Chinese.
The app continues to grow in popularity with its international audience, having been downloaded more than 10 million times since it was launched in 2015. JoyTunes hopes to expand its range of apps for music learners in the near future by creating tools for learning other instruments, such as guitar.
To learn more about how companies like JoyTunes attract a global audience through localization, download our case studies.
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